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Fender replaces its Elite Series with the American Ultra Series, adding new pickups, a Modern D neck profile, new finishes and more, taking these classic guitars in a new direction.
UK builder Graham Skimming is launching his new wallet friendly Silver Series, with the Orthodox. A unique retro-flavoured design and vintage vibes.
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Cort has a new flagship guitar, the X700 Duality. This "premium" guitar is the company's attempt to break away from the mid-range to budget guitar market. But will it win us over?
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The hockey stick headstock 12 String electric is back! With the new Fender Alternate Reality Electric XII now available again at last.
Once exclusive to Europe, the PRS SE Custom 24 Roasted Maple models are to be made available to the USA. With stunning looks and some great tone upgrades, these should sell out quickly.
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The new Fender Britt Daniel Tele Thinline signature model is the Spoon frontman's take on what makes a great guitar. A great-looking guitar, it also comes with a few modern tweaks.
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An elegant new arch top boutique jazzer from London's Fibonacci Guitars. The new Ambassador model is available from September and you have plenty of custom options to choose from when ordering.
Epiphone has launched the Vivian Campbell Holy Diver Les Paul Outfit, based on the guitar Mr Campbell used on the Dio album of the same name. The specs look promising given the reasonable price...
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Gibson has today amounted the release of the Chris Cornell ES-335 Tribute. Limited to 250 guitars worldwide and to Chris's original specification of his 2013 model.
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Cort takes on Fender's Jazz Bass with its new GB74 Gig Bass, adding some tonal options that could entice some budget-conscious J-Bass fans to switch to a more cheaper but more versatile instrument.
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The new Strandberg Boden Metal Sarah Longfield signature model is available in either six, seven and eight-string varieties. A stunning new modern guitar for high performance playing.
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This weekend John Mayer was spotted playing a new version of his signature PRS Silver Sky. Is this a pre-production version of the Silver Sky with a maple neck? Can we expect a new Silver Sky soon?
Peavey is auctioning off $12 million of parts, raw materials and customer returns, following the closure of two factories that were shut down in Mississippi back in 2015.
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Three new models from Danelectro: iconic shapes, select pickups and some eye-catching colours, all for an affordable budget. Can these models entice you to check out these retro flavoured guitars?
The new Charvel Limited Edition Super Stock SC1 is a guitar that will sell out, why? Because, it has everything we want in a performance instrument and it looks divine.
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The new EVH 5150 Series Guitars of guitars is launching at Summer NAMM this year and they all look hot for shredders. Available in both Deluxe and Standard finishes, with EVH branded hardware throughout.
