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Instagram Joe Bonamassa Echopark Guitars fiasco

Instagram Joe Bonamassa Echopark Guitars Flying V fiasco  ·  Source: Instagram/Joe Bonamassa

Joe Bonamassa has publicly called out Gibson Partnership Program member Echopark Guitars on the poor quality of a boutique guitar the company built for him. The guitar, which cost thousands, had problems with the finish, he says in an Instagram post published yesterday that’s since been removed. Given that Joe and Gibson/Epiphone have a close relationship, how will this play out for Echopark and its own ties to Gibson?

1958 “Amos” Flying V replica

Joe Bonamassa has no problem speaking his mind via his hugely popular Instagram page. Now the legendary guitarist has called out what he says was poor work on a guitar he commissioned from Echopark Guitars. The boutique company charged him $7000 for a Flying V, he says, yet after a while the finish “fell off” the instrument.

The post itself has since been deleted, but here’s an excerpt:

This is so uncool I can’t even begin to tell you.. @echoparkguitars. First of all, the guitar is an unsanctioned, non approved, unendorsed copy of my 1958 GIBSON Flying V named Amos. Forgetting that for a minute… I had Gabriel @echoparkguitars build me an Amos replica for overseas touring two years ago and he charged me $7000 dollars for it. After the finish began to fall off the guitar because he did not use the right or enough pour filler on the mineral streak laden Korina body, I sold it. Joe Bonamassa

Will this cause any problems for Echopark as official Gibson Partnership Program members? You’d have thought that Joe Bonamassa saying bad things about a guitar he bought from you might cause problems with your relationship with Gibson.

Joe Bonamassa Echopark Guitars statement

Joe Bonamassa Echopark Guitars statement screen shot from now deleted Instagram post

Finish problems

Interestingly, the thread on The Gear Page contains a link to an internet sale that appears to be for the very same guitar Joe referred to. But there’s no mention of any problems with the finish. We have to assume that Joe or Rumble Seat, the reseller, had the defects fixed before selling the guitar on.

In any case, Joe’s Epiphone Amos Flying V was a successful model, with all 1,500 units sold. If Gibson can get a guitar like that out the door for under a grand, what happened with the Echopark Amos at nearly ten times that price? Echopark should probably issue a statement of some kind to explain their side of the story…

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by Jef

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Martin
Guest

Of course this shouldn’t happen on a $7000 guitar but instead of contacting Echopark guitars regarding the paint and have them fix it, he decides to use his fame and make it into a public spectacle, just to hurt Echopark. That’s a dick move if you ask me.


hooleydooleydoo
Guest

Echopark deserves to be hurt. Go the the gear page, read the horrendous customer service stories, look at the examples of shoddy workmanship and read the many stores of undelivered guitars. Why anyone would buy one of those is beyond me.


Dane
Guest

Actually, applying your logic here Joe deserves to lose $7000.


William Paxson
Guest

“Deserves to lose $7000”? Well, for dealing with jokers like Echopark in the first place, probably yes.


Don
Guest

Valuable information! I bought one of the Epiphone “Amos” guitars, and couldn’t be happier with it! Huge bang for the buck, even compared to guitars that I’ve bought for over 5x the amount. After reading the saga about Echo Park guitars on one of the forums, and seeing pics of some of the work, I hope Gibson is going to step up and make sure that EP’s representation of their brand isn’t going to hurt them.


Dane
Guest

Actually, Epiphone is a subsidiary of Gibson, so if anything this episode makes Gibson look good, not bad.


Don
Guest

Gibson just licensed the use of their name to Echopark Guitars. This Echopark/Gibson relationship could make Gibson look really bad. Epiphone has really stepped up their game, and has been hugely beneficial to Gibson’s reputation.


Holly Matchet
Guest

So the one he sold for $12,500 on that Gear Page link is defective? Seems like a pretty good profit he made on it.
It looks well worn, like most customs these days. What’s the deal with the V on the left in the picture? I like the way that one looks better. Is that a white limba custom model?


Janne
Guest

It’s been made known that the good Echoparks from years ago were built by Mike Lipe.


Merman9393
Guest

Why would a Gibson endorsee need to buy a guitar that is cloned from one of his own guitars from EchoPark guitars? I assumed an endorsee that had signature models would have, at the very least, access to discounted units to use as “tour support”. Paul Stanley of Kiss was provided dozens of Marauders to smash on stage back in the late 70’s, so I would think Joe could get a Gibson Custom Shop V for this European tour.


Detroit rock
Guest

Join the discussion…


Detroit rock
Guest

Frankly I think the facts should be straightened out before people jump on an internet post to unleash. Echopark makes some of the best guitars on the planet, and joe is a solid legendary player. Both these guys just missed the point because it was done on social. Do yourself a favor hold echopark guitars in your hand and then make your statements….Gibson was brilliant in finding this true DETROIT product. I hope Gibson continues to get back to its Michigan roots and improves there brand which took a bad hit in the bankruptcy. These echopark guitars are a work… Read more »


Tommy Quirk
Guest

First of all, you’re not getting the full story from this article. This entire thing started when EchoPark asked the question “American made or Chinese made” in an Instagram post. The picture posted was of an EP ’58 Albert V and the Chinese made JB Amos. Joe Bonamassa lost his mind and completely over-reacted to this post. There was absolutely no malice intended toward Joe nor did it say anything derogatory about the Chinese made Amos. If JB had an issue with his EP guitar, why didn’t he reach out to Gabriel to correct it? He then sells it (at… Read more »


Janne
Guest

Gabriel Currie is a moron that can’t even spell… let alone make a good guitar.


Tyr
Guest

Cheap Squires put Echopark “instruments” to shame.