Steinberg is doing what good salespeople do, which is: announce its next flagship release, Nuendo 12, is pending and put the current version on sale with a free upgrade to v12 once its out. We don’t know much about what’s coming to Nuendo 12, but Steinberg does mention ‘exclusive new features for ADR, language dubbing, binaural mixing, and more’.
Steinberg Nuendo 12
Nuendo is, in very crude terms, Cubase but for multimedia and post-production. Where Cubase belongs in a dim Berlin flat churning out techno, Nuendo is where film, TV, game audio, and immersive sound get primed for shipping. While Steinberg has great deals going on Nuendo, newcomers must be mindful of the USB e-Licenser dongle which is still a requirement and therefore an additional EUR 23 expense. I assume Nuendo 12 will be getting rid of it for good, as both Cubase and Dorico have in their latest versions. In my opinion, Steinberg should be giving these USBs away at this point, instead of selling them. Whatever makes sense to marketing, I guess.
You can purchase Nuendo 11 from Steinberg direct and its distributors such as Thomann. You will be entitled to a free upgrade to version 12 on release day (or shortly after).
Steinberg Nuendo 11 (Full version) – EUR 805, down from EUR 1000
Steinberg Nuendo 11 (Update from Nuendo 10) – EUR 159, down from EUR 199
Through its web store , Steinberg is also selling upgrades from older Nuendo versions (all the way from v1), crossgrades from Nuendo Live, crossgrades from Cubase 4 to 7.5 / Cubase Pro 8 to 11, and crossgrades from competing DAWs. Talk about a comprehensive sales campaign!