Hughes & Kettner have just published on their YouTube channel a new video showing off a new secret for guitar amp. Looks like their may also be some type of iPad integration as well.
Everything about the amp is annoyingly pixelated in the video and it looks like there is also an iPad on the stand next to the amp, so perhaps it has some kind of accompanying software for editing?
Either way the whole ‘advert’ is really annoying and it just makes you want to punch the screen. It would appear teaser adverts are all the rage at the moment though, so we’ll have to just deal with it.
Afro haired Rabea Massaad is heavily edited describing this new amp with worlds like monstrous and beautiful, whilst grinning like a man possessed (or perhaps being paid to look that way).
I can’t say this sort of advertising really appeals, but hopefully Hughes & Kettner will release something decent, even if their advertising is pretty weak.
The big announcement is on 19th September
Hughes & Kettner Facebook page