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Fender relaunches Jimi Hendrix Stratocaster (a slight return)

Fender relaunches Jimi Hendrix Stratocaster (a slight return)  ·  Source: Fender

Fender 2018 Ultra Violet Hendrix Stratocaster

Fender 2018 Ultra Violet Jimi Hendrix Stratocaster  ·  Source: Fender

Back at Summer NAMM 2018, Fender announced yet another Jimi Hendrix Stratocaster. Now this latest homage to one of rock’s greatest guitarists is finally being released.

Fender Jimi Hendrix Stratocaster

I’m not a fan of Hendrix cash-ins – but at least this one is a guitar, rather than a bottle of vodka or a set of plectrums in a tin. The 2018  Jimi Hendrix Stratocaster is a ’60s style Strat with a reverse headstock and bridge pickup, a signature on the headstock and a ‘Hendrix’ neck plate.

The pickups are Fender’s 65 American Vintage ‘65 single-coils, with a reverse-slanted bridge pickup that some players believe will get you closer to Jimi’s tone. Jimi, of course, strung a right-handed Strat upside down, so the bridge pickup was aligned to the strings this way.

The new Hendrix Strat will be built in Mexico, and should be a decent Stratocaster with an alder body, a maple C-profile neck with a 9.5″ radius and loaded with medium jumbo frets.

Fender 2018 Ultra Violet Hendrix Stratocaster

Fender 2018 Ultra Violet Jimi Hendrix Stratocaster

UltraViolet

The Jimi Hendrix Stratocaster is available in three finishes: Sunburst, Olympic White and a 2018 limited-edition UltraViolet. Price-wise, they are reasonable and I have already seen dealers online discounting the standard RRP, so you may well shave a bit off of the list price. It isn’t as ridiculously overpriced as their Custom Shop version. That gives younger players a chance to pick one up for well under a grand.

If you like purple then the limited edition version in Ultra Violet may be the one for you. I quite like purple guitars, I just wish the shade used here would have been a bit deeper. But buying this guitar is no guarantee that you’ll sound or play like Jimi…

RRP – GBP 799 

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by Jef

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Joe
Guest

Great headline. Bravo.


Dee Ess
Guest

Love it! Long live Jimi!


Willy
Guest

Ok I have one of the original Hendrix trubute strats with the reverse body and neck, pretty cool, because its so different. This is what, the 3rd rehash of the same exact guitar? Wow another strat with the bridge pickup backwards and a reverse head !!! That’s so new and original. Oh wait you can get it in purple, sorry that makes it a totally new idea ! Oh and one more thing if you wanyrd to make it like Jimmis strat, Shouldn’t the logo be upside down? How about some new ideas, oh I don’t know, how about cutting… Read more »


Gman
Guest
Gman

I’m picking up on your sarcasm…… Obviously the Jimi tribute guitars are big sellers, more than any other signature or tribute Fender produces. So if you owned a guitar company and came across a line that was a huge seller, I guess you would run that first line and after you sold the last one, u would never revisit that particular line. WRONG….. As long as Fender doesn’t slack on the performance of the Hendrix line and they are the biggest sellers, it makes only logical sense to try and keep that line going. After all. $$ makes everything possible… Read more »


Tim
Guest

If it was a really deep purple though,
It makes
You sound like Richie Blackmore


michael
Guest

so it’s available left handed? or we buy it a flip it over? grrrr…


Allan
Guest

How can this could happen without a left handed option ?